> For the complete documentation index, see [llms.txt](https://wiki.playgama.com/playgama/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://wiki.playgama.com/playgama/game-requirements/advertising-requirements.md).

# Advertising and Payments Requirements

## 2.1 Ads

* **2.1.1** No ads from third-party advertisers, including static ad images and text. Ads are displayed only through the Playgama Bridge.
* **2.1.2** The game shows [interstitial ads](/playgama/bridge-sdk/api/advertisement/interstitial.md).
* **2.1.3** Ads are shown during logical pauses — between levels, after the game ends, after pressing pause — and never interrupt active gameplay.
* **2.1.4** Ad blocks do not appear under the player's finger or cursor on top of an element the player wants to click on or get information from.
* **2.1.5** All ad blocks have an orientation matching the game's orientation.
* **2.1.6** When showing full-screen ads (interstitial or rewarded video), the game sound and gameplay are paused. After the ad, the game continues where it was.
* **2.1.7** If an ad fails to load or ads are unavailable, the game continues normally.

## 2.2 Rewarded ads

* **2.2.1** Rewarded ads are opt-in: the player starts one with a button whose text clearly says that an ad will be shown and what the reward is.
* **2.2.2** The player can always decline the offer and continue playing.
* **2.2.3** The reward is an additional bonus and does not affect the ability to continue the gameplay. Allowed rewards include boosters, additional actions, hints, a level skip, bonus levels, a doubled level reward, and a revive at most once per attempt.
* **2.2.4** A rewarded ad that helps the player recover from a failure — an extra life, a revive, a continue, extra moves or extra time — is offered at most once per attempt, never after every failure.
* **2.2.5** The reward is granted only for a rewarded ad watched to the end, and it matches what the button promised. If the ad is cancelled or fails, the reward is not granted and the game stays playable.

## 2.3 Banners

* **2.3.1** Only Bridge banners are used: [sticky banners](/playgama/bridge-sdk/api/advertisement/banner.md) and [advanced banners](/playgama/bridge-sdk/api/advertisement/advanced-banners.md). Custom RTB banners and full-screen banners are prohibited.
* **2.3.2** Banners never cover interactive game elements.

## 2.4 Payments

* **2.4.1** Payments are made only through the Playgama Bridge [payments module](/playgama/bridge-sdk/api/payments.md). There are no microtransactions or any other external purchases.
* **2.4.2** Prices are shown in the platform's currency, as the product catalog provides them.
* **2.4.3** A purchased item is granted only after a successful purchase. Nothing is granted when the purchase is cancelled or fails.
* **2.4.4** A consumable purchase is consumed right after its item is granted.
* **2.4.5** At startup, the game checks for purchases that were paid but not processed — for example, when the game was closed during a purchase — grants their items and consumes the consumable ones.
* **2.4.6** Permanent purchases are restored at every launch and cannot be bought twice.

## 2.5 Real money

No transactions with real-world values or real money:

* **2.5.1** There are no winnings or withdrawals of real money and prizes that are not internal values, such as physical prizes, subscriptions, external content, cash equivalents of prizes, etc.
* **2.5.2** The game is not an online store, gambling game, or online lottery.